Online casinos often support a wide range of bonuses, and this should not be a surprise. Bonuses are a fantastic way for online casinos to keep you engaged with their websites. After all, if your casino of choice is regularly offering you a deposit match bonus, a regular free spins reward, or a bonus cash offer you will be reluctant to miss out.
Although many bonuses are restricted to pokies or slots, occasionally bonus money can even be played on popular table games such as Baccarat, Blackjack, and Roulette. What might be a surprise to many of you is that casino bonuses are not just the plaything of high-rollers who play with exclusive brands. Players at $1 Deposit, $5 Deposit and $10 Deposit casinos can also benefit from casino bonuses in New Zealand.
We here at casinos.win love a bonus. So, sit back, have a read of our ultimate guide to online casino bonusing in New Zealand, safe in the knowledge that it is our job to find you the most rewarding offers in NZ today!
Table of Contents
- The different types of casino bonuses
- Deposit Bonuses
- Casino Loyalty Programmes
- Online Casino Bonuses FAQS
The different types of casino bonuses
Online casinos in New Zealand are always dreaming up new ways to reward their new and loyal customers. However, bonuses can generally be classified as being either a no deposit or deposit bonuses. But don’t let this simplistic overview fool you, there are many reasons why online casino bonuses are offered, with the casino-loving public often having their personal favourite when it comes to bankroll boosting benefits.
No deposit bonuses are often an excellent way for you to explore sites that you have not yet got around to playing on. The basic requirement in no deposit online casino bonuses is that you should provide your details to your chosen provider and open up a genuine account. Once some initial identification checks have taken place you are free to take advantage of the casinos advertised no deposit bonus, free of charge.
Of all the online casino bonus offers in New Zealand at this time, many amounts to a reasonable sum of money.
|Casino||No Deposit Offer||Maximum Win||Wagering Terms|
|Ruby Fortune||30 F/S Mahiki Island||20 NZD||50x|
|Casumo||20 F/S Book of Dead||N/A||30x|
|Dunder||20 F/S Book of Dead||100 NZD||60x|
|Skol Casino||10 F/S||50 NZD||35x|
One place that you may find the most lucrative bonus rewards is at new to the market operators.
New Casino, No Deposit Bonuses, can provide an excellent means of boosting your bank balance. After all, if an online casino is an unknown entity then they must put all of their efforts into getting noticed. Providing industry-leading with no deposit bonuses is one way of doing this. At casinos.win we are always on the lookout for new names that are arriving on New Zealand shores. We don’t want to miss out on bonuses that come with attractive terms and we don’t want you to miss out either. Several recent additions to our panel include Slotnite, Skol, and Captain Spins, all of which carry interesting no deposit bonuses. I know plenty of players who utilise new casino sites for the initial rewards that they offer and then merely move on to the next unsuspecting site once terms become less favourable. There is certainly no reason why all players can do this. After all, most casinos provide similar products, so it is only really loyalty programmes and VIP schemes that might persuade you to remain loyal to a site in the long run. As casinos have a natural profitability edge, being less loyal to online brands could be one way in which you can turn the tables to a degree on gambling providers.
For many of you, I’m sure, that content is king on any online casino that you frequent. Therefore, it is not a surprise that many of you seek out no deposit bonuses from websites that house your favourite content providers. No deposit bonuses by casinos with Microgaming, Evolution, or NETENT software, allows you to profit from casinos with a selection of games that is right up your street already or, by looking for these types of bonuses you can try out the titles that these software goliaths have created to see if a site is going to a good fit with your gaming preferences in the long term.
At casinos.win we love top games such as Gonzo’s Quest Megaways, Sweet Bonanza, Joe Exotic, and Big Bass Bonanza. It is not a surprise that many firms with the highest rating in our reviews section are brands such as William Hill, Leo Vegas, and Betway, where Microgaming, Evolution, NETENT content, and many more can be discovered. What better way to check out some new titles at no cost to yourself. Check out our list of no deposit casinos where you can do just that.
What a great invention the free spins no deposit bonus is. Casinos that offer this form of inducement generally do so for the benefit of new customers. Although as we will discuss, loyal clients can often also take advantage of similar offers as part of casino loyalty programmes or ad-hoc deals. Free spins, no deposit bonuses, should ideally be viewed as being a means of boosting your bankroll while you are still a casino fledgling. You can make real money from these offers, but there is generally a couple of hoops for you to jump through before this is possible. Restrictions normally centre around how many times you are required to wager your winnings from your free spins, and whether there is a cap to what cash you can eventually withdraw.
|Casino||Free Spins Offer||Wagering||Maximum Win (NZ $)|
|Spin Casino||100 (Mystical Zodiac)||50X||20|
|Royal Vegas||60 (Classic Sevens)||50X||20|
|Playzee||20 (Play’n Go Games)||35X||50|
|Twin Casino||20 (Book of Dead)||35X||100|
|King Billy||25 (Wolf Gold)||45X||50|
|Casumo Casino||20 (Book of Dead)||30X||N/A|
What is evident from this example of free spins, no deposit bonuses that are currently offered to Kiwis is that the number of free spins that a casino advertises is not necessarily the most important aspect of these promotions. After all, you may be able to claim 100 free spins on the Mystical Zodiac slot from Spin Casino, but if the top prize that you can gain from this offer is only NZ $20, then the initial generosity of this scheme is somewhat tempered. Conversely, Twin Casino offers a relatively measly 20 spin free bonus, but customers who take up this deal have the potential to walk away with a top prize of NZ $100, a tidy sum in anyone’s eyes!
Perhaps, the show stoppers of the casino bonuses world though are the Welcome Deposit Bonus. These offers require that you deposit a minimum sum (generally NZ $10-20) that will be multiplied by a predetermined percentage and added to your account as a bonus sum. Some Casinos add all promotional cash to the initial deposit that you make on their site, however, some sites ask that you make up to four deposits over a period to gain the full benefits that these schemes provide.
|Casino||100% Casino Bonus||Min Bonus Amount NZD||Max Bonus Amount NZD||Wagering Terms|
|Casumo Casino||1 Deposit||20||1200||X30|
|William Hill||1 Deposit||5||300||X35|
|Mr Play||1 Deposit||10||500||X35|
|Royal Panda||1 Deposit||20||1000||X35|
100% matched deposit bonuses are about as good as it gets when it comes to bonuses. Doubling your bankroll in one transaction gives you vital headroom with which to counter a casino's natural winning edge, giving you a fighting chance of adhering to wagering t&c’s, and extracting a profit.
I know that most of you who access this site will want to be pointed in the right direction of industry-leading promotions. If that is the case, take a browse at our review page on Mr Play. In recognition of our burgeoning reputation within the New Zealand online casino scene, Mr Play has been happy to provide you with an enhanced, 100% matched, welcome bonus of up to NZ $500. Click here for further details.
More often than not though, casino welcome bonuses come in the form of re-deposit offers. In essence, these schemes require you to make multiple deposits within a desired period following your registration on a new site. I can see the business sense in this methodology. All online casinos wish to take your money. If you get into a habit of depositing to a new site, casino operators hope that you will continue to exhibit this behaviour once a promotional period has finished. However, for customers, it can be a little annoying having to make multiple deposits when casinos such as Casumo feel that one will do.
However, some of the biggest deals in the New Zealand market at this time are offered in this way, so perhaps I shouldn’t be too disparaging about the inconvenience that they cause. Some of the biggest re-deposit welcome bonuses at this time include,
|Casino||Casino Bonus||Min Bonus Amount NZD||Max Bonus Amount NZD||Wagering|
|Spin Casino||100% (3 Deposits)||20||1000||X70|
|Royal Vegas||100% (4 Deposits)||10||1200||X50|
|Betway||100, 25 & 50% (3 Deposits)||10||1000||X50|
However, re-deposit bonuses are not only used in conjunction with welcome bonuses, many sites use this system as a way of rewarding loyalty. For instance, Skol Casino a re-deposit bonus for its members for every night of the week.
- Tuesday Tails – 20% matched bonus (up to $25). Winnings capped at $100 after 35X wagering requirements.
- Wacky Wednesday – 20% matched bonus (up to $25), plus 25 free spins. Winnings are capped at $100 after 35X wagering requirements.
- Weekend Whopper – 50% matched bonus (up to $50 Friday, Saturday, and Sunday). Winnings are capped at $100 after x35 wagering requirements.
The festive season, Halloween, and Easter also allow casinos to get creative with their offers. Keep your eyes peeled over the coming weeks as online casinos vie for your attention in the lucrative pre-Christmas gambling period.
Casino Promotions in New Zealand
Casino bonuses are not only for high-value clients. For those of us who cannot stretch our budgets to take advantage of bonuses in the thousands, many $1 Deposit, $ 5 Deposit, and $10 Deposit casinos also have bonus schemes for you to access.
Many Kiwis are surprised to learn that casinos accept such small sums. But by allowing deposits in such small sums the iGaming world instantly becomes more democratic. Everyone, no matter what budget you possess, can dream of a big win by being able to access online casino content.
|Casino||Min Deposit (NZD)||Bonus||Wagering||Max Win (NZD)|
|Jackpot City||1||80 Free Spins on Absolootly Mad||X200||6 x Deposit|
|Spin Casino||1||50 Free Spins on Atlantean Treasure||x70||20|
|Ruby Fortune||1||88 Free Spins||x200||6 x Deposit|
|Royal Vegas||1||88 Free Spins||x200||6 x Deposit|
Although the wagering terms on low deposit bonuses are onerous, it is not impossible to win from these offers, especially if you have a good run of success with the attached free spins.
Surprisingly, considering that online gambling with New Zealand based online casinos are still not allowed in line with the 2003 Gambling Act, online casino bonuses for Kiwis are similar to those that you would expect in Casino Promotions in other jurisdictions like the United Kingdom.
When you look at the terms and conditions of any major online casino website that operates in multiple jurisdictions the unit benefit of any bonus tends to stay the same. A £10 casino bonus, tends to equate to a 10 EUR, and a 10 NZD, so Kiwis are not discriminated against in this instance. However, where discrepancies do occur is in the exchange values of these currencies.
At the time of writing,
Effectively, this means that where British and European customers will receive a bonus of £10 or 10 EUR, Kiwis will only be receiving a bonus of £5.20 or 6.10 EUR. It is, of course, disappointing that the bonuses that Kiwis receive fall below the levels of those provided in other regions, but then again basic economic principles would suggest that where the demand for a product (casinos) rises above the supply, then the price of this product will rise. Therefore, it is not unexpected that the perceived costs of supplying a bonus to New Zealanders are thought to be higher than in regions where online gambling is more accessible.
How casino bonuses around the world are applied is, however, relatively consistent. The wagering terms that are placed on Kiwi customers are no more onerous than those placed on their European counterparts and other promotional terms tend to be consistent across the globe. The only other aspect of the bonus system that might be more difficult for New Zealanders, is when it comes to requesting a pay-out. Most casinos now offer NZD withdrawal methods, although this is not universal. Often Kiwis can use methods such as PayPal to request a bonus win pay-out, but often this sum will be withdrawn in GBP and then converted back into NZD. This process is likely to create some costs, as currency fluctuations and transaction costs are taken into account.
Bonus codes are one way in which online casinos that are operating in New Zealand are dealing with increasingly complex business models. For a business that offers diverse gambling options such as slots, pokies, Baccarat, Blackjack, and Roulette, bonus systems also need to be increasingly flexible.
By creating a range of bonus codes, online casinos can segment their custom-base by offering similar inducements on different games. When players utilise the code that best fits with their playing preferences, this will provide vital insight for casino owners. Casinos are then able to tailor future offers to the preferences of their clients.
Casino Loyalty Programmes
Online casinos generally take three approaches to casino loyalty programmes. Either they are non-existent, present but ineffective or one of the best aspects of a site that is likely to keep customers engaged well into the future.
The hallmark of a good casino loyalty campaign tends to be simplicity. Let us take a quick look at what you expect to find in a casino loyalty programme and then highlight some of the firms that hit the right spot with their offer. Generally, you can expect loyalty programmes to be,
- Based on the earning of points
- Linked to weekly rewards
- Afford better than standard terms
- Offer the promise of better customer service
- Give the impression that you are a member of a club
- Have a chance to build a close relationship with a brand
- Receive discounts on your spend
All these factors add up to a comprehensive marketing campaign to hold on to the most loyal (and the highest spending) customers on a casino's books. It should not be a surprise that casinos go to all of this effort, after all, Kecsmar (2020) suggests that customers with “an emotional connection to a brand” spend “306% more” than the average customer. In casino terms, increasing a player's spending by 306% can mean eye-watering sums of money.
When it comes to tiers, most online casinos that serve the New Zealand marketplace limit themselves to five or six. Having this amount of tiers is just enough to make big spenders feel that they are at the zenith of a firm's customer hierarchy, but mean that newcomers to the scheme are not discouraged by an onerous route to progressing through the ranks. Megaslot Casino takes a somewhat different stance, however, the scheme that this casino has developed has a total of forty-four separate sub-levels. A scheme with forty-four tiers seems a little bit complicated in my mind and serves little additional purpose. However, some of the bonuses that Megaslot offers as part of its loyalty programme are some of the best in the business so I won’t be too churlish about this situation.
Loyalty schemes also tend to incorporate a point-earning element. A points-based element introduces gamification into the system. According to Ohio University, gamification is a great way for casinos to boost their profits, glean personalised player data and increase levels of engagement with their brand. From a client's perspective, the use of gamification as a marketing technique encourages powerful responses. Abarbanel (2020) highlights how the competitive element that is in play when you are trying to pick up additional loyal points so that you can progress through a bonus scheme hierarchy can ensure that you stay loyal to a brand for longer than you otherwise would and, of course, spend more money on that platform.
But, why do players chase additional player points, normally through investing in slots and pokies, because they want to receive an additional reward? Many loyalty schemes incorporate weekly or monthly rewards. Generally, these come in the form of free spins or a casino bonus sum.
Casigo casino is a prime example of this system at work. As players earn loyalty points they begin to progress through the levels.
- Green (0-2249 Loyalty Points)
- Blue (2250-14999)
- Orange (15000-74999)
- Red (75000-149999)
- Purple (150000+)
Moving up Casigo Levels bestows additional benefits on members.
By gaining top-level access, Casigo Casino customers can access hefty rewards every month. The amount of cash that Casigo is willing to give back to its loyal customers suggests that these players are highly valued. So, loyalty may well pay but remember, by staying loyal to a casino brand you are probably doing more of a favour for your casino provider than they ever do for you.
|Casigo Level||Monthly Rewards||Cashback|
Aside from upfront transactional bonuses in the form of cash or spins, casinos wish to make high-level loyalty scheme members feel that they are part of a small, exclusive, club that are receiving an exclusive service at all times. Many schemes offer access to an ‘account manager’, express payouts, or increased payout rates. In reality, a casino could offer all these things to its customers from day one, and I suspect that all ‘account managers’ are merely customer service operatives that are provided with a list of customers ‘to manage’. But the whole idea is to make you feel exceptional in some way. Furze (2021), suggests that creating an air of desirability around the provision of any product or service can be massively beneficial for firms. By providing ‘exclusive’ offers, online casino providers, even $1 Deposit and $5 Deposit brands, hope that you will be falling over yourself to jump on board. So, by all means, take advantage of all of the benefits that casinos are prepared to gift you for your loyalty, but always remember that these offers are not generally a result of a sudden urge of generosity, but more to do with these sophisticated marketing campaigns that online casino executives have designed in recent years.
Casino VIP Programmes
When it comes to finding a beneficial VIP programme, research is key. Fortunately, at casinos.win we have not only reviewed the best free spins casinos and the ultimate no deposit bonus casinos but we have also scoured the market for leading VIP offers.
One name stands out in this segment of the market, and that is Genesis Global Limited. Fortunately for Kiwis, several of the casino brands that Genesis operates are accessible in New Zealand.
Genesis Global Limited places a great emphasis on high-rollers. Both Casoola and Casino Gods casinos advertise an invite-only VIP scheme. It is not easy to determine the precise conditions that players must meet to be invited into these gold-plated systems. But, suffice to see, VIP status will not be granted to individuals who are not depositing and wagering significant sums of money monthly. By engaging in these betting patterns VIPs become a majorly important segment of a casino's overall customer base. Research by Pletcher (2008) suggests that VIP casino players, especially players who play high-frequency games and offer a high chance of providing a profit, are amongst the most crucial for driving a casino's profits. It should not be a surprise then that casinos engage in sophisticated marketing campaigns to keep these players from switching to alternative brands.
One look at the list of benefits that can be accrued by VIPs at Casoola Casino offers an insight into how much effort casinos put into retaining high-value clients. Features of Casoola’s VIP scheme include,
- Personal Account Manager
- Regular Bonuses
- Rapid response times
- VIP prize draws
- Birthday present
- Enhanced withdrawals
- Holiday packages
These offers highlight how casinos look to build a rapport with all of their top clients. The personal touch is highly successful when it comes to retaining business. So, providing a birthday present, a personal account manager (who can access bespoke deals) and holiday packages (that links a casino with aspirational activities) are all highly successful ploys in keeping even the wealthiest individuals coming back to the same casino site time after time.
That is not to say that VIP marketing is uniquely aimed at online casino customers, land-based casinos have utilised similar methods to keep players walking through their doors for many years. However, online casinos have a major advantage when it comes to marketing, as every bet that a player makes and every promotion that a player ever accesses is recorded for all-time on a digital platform. This enables online casino operators to quickly place their customers into different silos (segments) and provide an almost bespoke marketing mix for every player. For land-based casinos though, promotions largely focus on the experience of visiting a casino, after all the social aspect of such a visit is what sets it apart from merely spinning online. Black (2018) highlights some of the tools that bricks-and-mortar venues can use to drum up custom. These methods include free food, free accommodation, executive transfers, and personal hosts. These offers all have the same rapport-building elements but are much more focused on elements that are more peripheral to the betting aspect of a casino visit. Online purveyors tend to focus on cash bonuses while their land-based counterparts aim to turn casino play into an event that hopefully, customers will want to experience again and again.
Casino bonuses, whether they come from an online or a land-based casino, have one thing in common. They are all designed to ensure that casino goers spend more money than they would have done otherwise. Casino operators are aided in this process in recent years by sophisticated technology that can predict how casino players will react in different circumstances. If casinos can model the behaviour of their customers they will know if it is prudent to provide bonuses after a big win or a big loss, and if players haven’t used a site for a while, what sort of bonus will bring players back. By utilising AI technology, casinos will be able to ensure that players of all budgets will spend more and that marketing budgets can potentially be cut while they do so.
The world of casino bonuses is becoming complex. We aim to guide you through this maze so you can find an offer that suits your preferences. Take a look at top offers for Kiwis from our recommended partners.
Online Casino Bonuses FAQS
How do online casino bonuses work?
Online casino bonuses work in many ways. For casinos, they act as an influential marketing tool. New players can be attracted to casino sites by the promise of a bonus and existing players can be retained by lucrative schemes. These rewards can come in many forms. Some bonuses require no deposit, some bonuses come in the form of a matched deposit bonus, often ad hoc free spins bonuses may be offered to players and occasionally regular reward schemes provide the opportunity for players to access weekly offers.
What is a no deposit bonus?
A deposit bonus is exactly what it says on the tin. That is, it is a casino bonus that requires no monetary input from customers. Normally the only hurdle that needs to be jumped to qualify for one of these schemes is that you sign up for a real-money account. To do this you will have to provide several personal details. At most outlets, you will be required to provide your name, address, and your telephone number. Casinos then check this information against records that are held by credit checking agencies to verify your identity. Once your ID has been confirmed you will normally be allowed to instantly access your no deposit free spins or no deposit bonus offer.
Are casino deposit bonuses worth it?
Absolutely. Some casino bonuses are extremely lucrative. If you can meet the wagering requirements that are attached to bonus details you could land a sizable win. If you have the available funds to qualify for the maximum welcome bonus on some sites you may receive up to NZ $2000 in bonus money to play with instantly.
What is a casino bonus code?
A casino bonus code is a code that is sometimes required by casinos as a means of qualifying for a bonus. Often bonus codes might be emailed to players as part of a marketing drive, with different customers being provided with offers that fit best with their playing history. A bonus code ensures that a casino does not have to provide a generic offer to all its customers at the same time. For the casino, this might be of value as more of its customers might take up bonus offers. In addition, no customer will feel ‘bonus envy’ as they will be unaware which deals other clients have been contacted about.
Can you make money from casino bonuses?
You can make money from casino bonuses. Casinos are not massively keen on you doing this. Therefore, many casino bonuses come with a series of attached terms and conditions. These might include pay-out caps, wagering requirements, bet limits, time limits, and fair play conditions. If you meet all of these standards then you could potentially walk away with a good pay-out from a bonus scheme. As with all gambling though, there is no expectation that you will walk away a winner. The casino always holds a profitability edge in the long term.
How do you wager through a casino bonus?
Normally casinos attach wagering requirements to every bonus that they advertise. All casinos tend to be the same in this respect whether they are $1 Deposit $5 Deposit or VIP locations. Once a bonus is claimed players will normally need to gamble this sum many times over to ensure that associated winnings become payable. The industry standard is 35X. So, for an NZ $10 bonus you will be required to place (35 x $10), NZ $350 in bets. Although this figure seems high, it is quite possible to meet these requirements. If you can find a low variance slots game or are allowed to place contributing wagers on Baccarat, Blackjack, or Roulette games, then the high return to player rates (RTP) that these games hold should ensure that you only lose a small percentage of your bankroll over sustained periods, and can meet wagering conditions. Always remember though that the house has a natural profit edge built-in, so even on low variance games, casinos will eventually drain your cash.
Can you win from free spins?
Yes, you can! It is often easy to think that casinos are just after your cash. In the long term, this is their objective. But casinos tend to rely on you giving them cash on a habitual basis over a sustained period. Often as a sweetener, to get you interested in their products, casinos give you the chance to profit from schemes such as no deposit free spin deals. If you take advantage, make a small profit and move on, then you are always likely to stay one step ahead of the house. Unfortunately, it takes a lot of discipline to do this, something that many recreational casino goers don’t necessarily possess.