Table of Contents
Overview of White Hat Gaming
- What The Platform Offers
- Bonuses and Promotional Tools
- White Hat Gaming Licences & Security
- Games Library and Suppliers
- Mobile Gaming with White Hat Gaming
- Payment Methods at White Hat Gaming
- Availability of Customer Support
- White Hat Gaming Affiliate Software
- Pros and Cons
Overview of White Hat Gaming
Any fans of old western movies will immediately spot the brand connotations for this company. In the films and TV shows, the baddies would always wear black hats and the goodies white ones! And we’re pleased to say that everything we’ve seen from White Hat Gaming points to a clear knock-’em-dead win for the good guys.
Established in 2012 by Max Wright, the veteran brought 18 years of experience in the industry to this company’s creation.
White Hat Gaming employs more than 600 people globally, with offices in London, Malta, Gibraltar, Cape Town and the US.
More than 120 content providers ensure fun on this platform with in excess of 3,000 games available.
If you’re new to iGaming, you’re probably wondering what a platform provider and game aggregators actually do. Essentially they are all the back-end mechanics that make a casino work. Platforms support casinos through systems that allow promotions and bonuses, they have a list of software providers (aggregates) to supply casinos with games and they cover casinos for licences and customer service.
White Hat Gaming describes itself as a “market-leading iGaming platform that is secure, scalable and reliable”.
It is a leading “white label” solution for new casino start-ups. This is the quickest way to get a new casino up and running because white-label solution companies like White Hat do all the heavy lifting in the background, including; website hosting and development, providing software platform and games, creating a legal infrastructure and active licences as well as a financial infrastructure for the safe processing of deposits and withdrawals.
In 2021 they expanded their US offer with the creation of White Hat Studios. Essentially they bought the gaming catalogue from Blueprint Gaming and a Remote Gaming Server.
Meaning players in the US get to play games by Blueprint, Merkur, Lucksome Studios and Reel Time for the first time when they sign up to a White Hat casino.
What The Platform Offers
White Hat Gaming offers an extensive range of services for casinos to buy into. They’re fully scalable, meaning you can pick and choose what you need to “buy in” to fit the size of your business and your wallet.
Options at White Hat Gaming include:
- Access to a sportsbook via their partnership with Kambi
- Access to slots, table games, live casino, Slingo, jackpots and instant wins from 120 software suppliers with 3,000+ games
- Bonus software for new and existing customers
- Full marketing mix including push notifications, pop-ups, alerts, inbox, social media marketing and direct mail
- In-house cashier
- Extensive portfolio of payment options, globally and native to individual countries
- Licensing & Compliance
- Customer Support
If you live in the USA, they’ve also introduced a really cool idea called a Travel Wallet. In the US, rules and regulations on gambling vary from state to state. With this bit of tech, a player’s money, loyalty and bonuses transfer from one state to the next with full tracking and traceability in state ledger accounts – meaning perfect regulatory reporting.
Bonuses and Promotional Tools
Welcome bonuses are a reason to join a casino, but ongoing rewards make for happy customers.
After all, who doesn’t love casinos with great bonuses.
Bonuses at White Hat Gaming are powered via a bonus engine for both sportsbook and casino.
That means Welcome Offers and Ongoing Rewards are part and parcel of the online casino they’re operating.
They also have tournaments, challenges, missions and instant win jackpots as part of their bonus armoury.
Typically, they offer free spins, bonus money and cash-back bonuses when you join.
Once you’ve joined, loyalty programmes tend to revolve around playing for points to redeem free spins or free money.
Some of their casinos also have VIP programmes which can offer better bonuses, faster withdrawals and account managers.
White Hat Gaming Licences & Security
White Hat has two of the best licences in the business with the Malta Gaming Authority and the UK Gambling Commission. They also have a number of state licences in America, including the Pennsylvania Gaming Control Board, the Illinois Gaming Board, the Colorado Division of Gaming and the Louisiana Gaming Control Board, to name a few.
They’re also a multi-award winner – picking up White Label Supplier of the Year at the SBC Awards 2021, Innovation of the Year at the SBC Awards 2021 and White Label Partner of the Year at the EGR Awards 2022.
If you’re a casino signing up with White Hat Gaming, they take on all the heavyweight tasks when it comes to the nuts and bolts of operating.
- Customer intelligence
- Safer gambling
- Player welfare
- Player sustainability
- Quality assurance
- Marketing approvals
- Affiliate compliance
They’re also an active member of the Anti-Money Laundering Group (GAMLG), Betting & Gaming Council (BGC) and iDevelopment and Economic Association (iDEA).
This is a company that offers safe casinos that are totally compliant with the laws of the land they are operating in.
Games Library and Suppliers
White Hat Gaming’s aggregation of casino game suppliers is impressive. There are more than 120 on their books, with scores of well-respected slot and live casino developers.
They’ve got a great mix of newer providers as well as those who have stood the test of time.
- Pragmatic Play
- Red Tiger
- Light & Wonder
- Play’n Go
- Blueprint Gaming
- Iron Dog Studio
- Big Time Gaming
White Hat Gaming left the UK Bingo market back in 2017. You won’t find any bingo games in their books.
The bulk of the games on offer at White Hat Gaming Casinos are slots. They’re provided by the great and the good software providers we’ve already outlined. That all means a fantastic choice for you as a player with huge variations in themes, features, style of games and graphics.
Given the number of casino software providers partnered with White Hat Gaming, you can enjoy the full mix of table games, including Baccarat, Blackjack, Andar Bahar and Roulette, to name a few. There are also Instant Win Games, Slingo and a Sportsbook on offer.
You don’t get much bigger or better in the Live Casino realm than Evolution. Expect fantastic execution and choice of live casino games at White Hat Gaming-operated casinos with a choice of roulette tables, card tables and Game Show style gambling.
Mobile Gaming with White Hat Gaming
Most software providers these days create their games in HTML5. That means better graphics and a perfect way to serve up games for tablets and mobile phones.
Lots of review websites bang on about mobile gaming as part of their reviews, but the reality is if a casino isn’t serving you what you want, how you want it, then you’d go elsewhere.
A casino that doesn’t offer gameplay on mobile or tablet is a big turn-off in this day and age.
Payment Methods at White Hat Gaming
White Hat Gaming has what’s called a “Drop-in cashier module”. This allows casinos to configure payment and banking methods however they choose, including setting minimum and maximum deposits and withdrawals.
The company has payment providers available to choose from, but there’s also an easy way to integrate new payment partners.
White Hat Gaming offers a mix of globally recognised banking methods, including Bank Transfer and Visa, alongside newer eWallets which are most relevant to the country you’re playing in, such as Neteller and Skrill.
This is a great feature allowing the personalisation of payment methods to ones that are more popular in certain countries.
As part of the package, White Hat also performs risk scoring, age verification, as well as Know Your Customer questions as part of the signup process.
Availability of Customer Support
White Hat Gaming offers its customers the opportunity to buy into its customer support package.
It includes full training for the improvement of services and skill sets, 24/7 multi-channel customer service in eight languages and Live Chat.
They also put a lot of focus on new Customer Service technology to increase automation, daily reporting and identifying trends and efficiency.
Staff are trained in safer gambling, responsible gambling and efficient handling of customer complaints.
White Hat Gaming Affiliate Software
White Hat Gaming’s Customer Relationship Management component offers a number of high-quality tools to track the retention and acquisition of customers. These include:
- Integration into Optimove
- Optimove Track & Trigger
- Salesforce Marketing Cloud
- Extreme Push
- Text Local
- Dynamic Messaging
Affiliation is overseen by a compliance officer who ensures verification and monitoring links are all up-to-date.
Pros and Cons
- Huge range of games & software providers
- Total turnkey solution for new casinos
- Great payment methods
- Totally compliant
- Excellent marketing package
- Fantastic customer support
- No Bingo