Author:

David Taylor

Last Updated:

03/03/2023

Bettson back-to-back winners

Swedish iGaming specialist Bettson has walked away with a clutch of awards at the EGR Nordic Awards 2023.

The company walked away with six awards at the plush event held on 24 February in Malta with gongs including:

  • Employer of the Year
  • Customer Service Operator 
  • Marketing Campaign
  • Best Affiliate Programme of the Year
  • Sports Betting Operator 
  • Operator of the Year

The company was thrilled to retain the “Operator of the Year” title they won in 2022.

Judges from Deloitte scrutinised the “growth and commercial success, innovation and differentiation, product quality, customer acquisition and retention strategies and the quality of the brand and their marketing efforts.” when awarding the title.

Their Jalla Casino marketing campaign was also celebrated for excellence because of its “clever use of different channels”, the creativity of the campaign and the “growth in customer acquisition.”
Source: Bettson